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Pricing and Selling Intricate Work 



In this tutorial, we’ll share our tips and tricks for making a profit selling the work that inspires us. Learn from our mistakes as we walk you through our process start to finish.

A great compliment to our Painting with Buttercream course.

You'll receive:

  • Tips for building an audience who trusts you to create work that inspires you
  • Tasting tips
  • Our pricing formula
  • A comprehensive PDF to accompany the lessons
  • Access to our private Facebook group for trouble-shooting and inspiration

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Modern Cake Flowers: a virtual masterclass

Hosted by:

 

3 Hours of Instruction, Ready to Watch On Demand! 

Join 20,000+ florists and cake designers who've sharpened their skills with Sue and Heather. 

Here's what you're getting:

  • A  3-hour online masterclass covering five modern cake flower designs, step by step
  • Wiring, threading, composition, and collaboration techniques from both a florist and cake designer perspective
  • A complete supplies and tools list plus recipes for every featured design
  • Q&A — all your burning cake flower questions answered
  • Lifetime replay access — watch and rewatch on your own schedule

This masterclass is for thoughtful, design-driven florists and cake designers who want their cake flower work to feel as considered and artful as their best event work — without the guesswork. Whether you're a florist navigating cake flower requests for the first time or a seasoned pro looking for fresh approaches heading into wedding season, Heather and Sue have you covered. We can't wait to share what we know!

Lifetime replay access is included with every registration.

 

What People Are Saying:

Amazing class, really helpful and brilliant teaching. Thank you.

Dawn

Was a great workshop! Thank you for sharing all your expertise!

Althea

I'm in so much awe of you two, Heather & Sue! So happy I took this course!

Belle M.

This masterclass was AMAZING! Both Sue and Heather were fantastic; Sue is incredibly innovative.

Reina S.

What a great class this is from two of the most talented and respected artists in the industry. Thank you!

Fitzgerald

My name is Elizabeth Rzoska, and I own a small bakery in Portland, Maine called Prairie Baking Co. We specialize in buttercream cakes decorated with fresh flowers. With Heather’s technique, the color is added more purposefully than other “watercolor buttercream” techniques. The results are more painterly and not muddled. I often use this technique to emulate waves or layers of mountains and mist. The results can be quite ethereal or very bold depending on the color palette that you choose. This is a great, not incredibly time consuming, way to elevate your cakes. I’m so happy to have it in my arsenal of skills for cake decorating.

Elizabeth, Prairie Baking Co.

I’ve been immersed in the world of cake design for over 8 years and I’m always looking for new techniques to incorporate. The Painting with Buttercream class from Sweet Heather Anne was the perfect way to add this skill to my repertoire. The instructions and video were so easy to follow and I truly felt like I was in the studio with Heather. After taking the class, I couldn’t wait to work on a floral buttercream cake. I’m super proud of what I created and I’m so grateful that Heather shared her knowledge with us.

Randi, Sugar Euphoria

Heather was able to take something that looks so complex and break it down step by step. The next thing you know, you have a masterpiece on your hands! This course proved to be an invaluable asset in my small baking business.

Madelyne, Maddog Sweets